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Publishing A (Introduction) Online Course

100% Online Study

1-on-1 Tutor Support

Any Device, Any Time

Self Paced Study

  • Learn how the industry works,
  • Learn the creative and artistic skills of the trade
  • Learn how to market your work
  • Develop an understanding of the ethical issues and laws relating to the field.

Use this course as a step toward self publishing, furthering your opportunities working for publishers, or starting your own business. You will also have a chance to undertake a stimulating publishing project and implement the skills you have learned. Continuing on with the courses Publishing II and III will round out your knowledge of this complex and entertaining industry.

Course Aims:

  • Define the scope and nature of publishing today.
  • Describe some of the processes that are commonly used to perform work tasks in the publishing industry.
  • Identify a viable process to follow for desktop publishing of a small publication for printing on paper.
  • Identify a viable process to follow for desktop publishing of a small publication in an electronic format (eg. E book or web site).
  • Evaluate different types of illustration for ease and relevance for use in different publishing situations.
  • Determine photography appropriate for inclusion in a publication.
  • Determine research required appropriate to the needs of a publication.
  • Determine a marketing strategy appropriate to the needs of a publication.
  • Identify the impact of legal and ethical issues on a publisher.
  • Plan the production and marketing of a publication.

 

There are 10 Lessons in this course:

1. The Publishing World

    • What is publishing?
    • The publishing world
    • The publisher
    • Production manager
    • Editor
    • Designer
    • Marketing staff

2. Publishing Procedures and Techniques

    • Overview of the publishing process
    • The Production schedule
    • Page design
    • Page layout –consistency, variety, simplicity, direction, white/blank space, headings, graphics, balance/propagation, contrast, etc.
    • Establishing the skeleton of a document
    • Pull quotes and side bars
    • Typography –fonts, other settings
    • Public Lending Rights

3. Desktop Publishing

    • Word Processing
    • Alternative publishing methods
    • Printing on a Computer Printer
    • Supplying a “Master” to a commercial printer
    • Publishing electronically (e.g. Internet or CD)

4. Desktop Publishing

    • Software options
    • Use of colour
    • Black and white
    • Use of graphics,
    • Putting it together, etc.

5. Illustration: Graphics

    • Line illustrations
    • Cartoons, photos etc.
    • Freehand work
    • Computer graphics, etc.

6. Illustration: Photography

    • Photographic Equipment & Materials
    • Composition
    • Development of Photographic Style
    • Portraiture
    • Posing for Photographs
    • Planning a Photo Session
    • Studio Photography
    • Fault Finding, etc.

7. Researching

    • Types of Research (Exploratory, Experimental etc)
    • Primary & Secondary Data sources,
    • Planning a survey,
    • Conducting an interview.

8. Marketing in Publishing

    • Understanding marketing & publicity
    • What makes a publication succeed or fail,
    • Launches
    • Press releases, etc.

9. Publishing: Ethics & The Law

    • Public attitudes
    • Accuracy of writing
    • Bias
    • Monopolies
    • Media ownership concerns, etc.

10. Publishing Project

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Publishing A Introduction Online Course
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There are a lot of options for online learning, and we’re glad that you’ve decided to look into Careerline.  We want to be your go-to learning spot, so we’ll make you these promises:

You’re never just a number. You’re a student with goals and challenges and we want to help you in any way we can.

Your goals matter. Whether you’re just starting a new hobby or trying to transform your career, your goal is important and it’s worth your time and our devoted attention.

When you reach out, we respond. You’re wondering right now, “Will they take my money and disappear?” When you join, you are part of the family. Need something? Just contact us and we’ll get right back to you. Have questions, concerns, or feedback about your learning? We love talking about learning, and we love talking to our customers, so we can’t wait for you to get in touch.

7 Day Refund if you are not satisfied.  If you are not satisfied with our service or content we will happily refund your money.  Terms & Conditions do apply.

Our Courses

First and foremost our courses are 100% online courses BUT they are still very practical!  You will learn many practical skills, do some research, field trips and much more.  

All learning is best done by doing, so our online courses are designed to give you the foundation knowledge you need and to get you out there and doing whatever it is that you love.  

This sets our students up for success. 

    • 100% Online
    • Practical 
    • Certificate issued on completion
    • 1-on-1 tutor support
    • Flexible payment options
    • Self paced study

Getting where you want to go with your studies and/or career, involves much more than just reading or watching a video.  Knowing how to learn, how to research and find out new information, how to judge if the source of information is any good and how to find out what is happening in your industry and creating a network are vitally important!  Our courses will help you do all that.

We have mini self assessment tests so that you can be the judge of how well you understand the material and then a set task where you will undertake some form of practical exercise.  But best of all is the one-on-one expert tutor feedback you get with each task you submit.  

Online study can by difficult but our tutors are there to help you every step of the way.  

 

Courses on devices
Courses on devices

First and foremost our courses are 100% online courses BUT they are still very practical!  You will learn many practical skills, do some research, field trips and much more.  

All learning is best done by doing, so our online courses are designed to give you the foundation knowledge you need and to get you out there and doing whatever it is that you love.  

This sets our students up for success. 

    • 100% Online
    • Practical 
    • Certificate issued on completion
    • 1-on-1 tutor support
    • Flexible payment options
    • Self paced study

Getting where you want to go with your studies and/or career, involves much more than just reading or watching a video.  Knowing how to learn, how to research and find out new information, how to judge if the source of information is any good and how to find out what is happening in your industry and creating a network are vitally important!  Our courses will help you do all that.

We have mini self assessment tests so that you can be the judge of how well you understand the material and then a set task where you will undertake some form of practical exercise.  But best of all is the one-on-one expert tutor feedback you get with each task you submit.  

Online study can by difficult but our tutors are there to help you every step of the way.  

 

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